The Reviews feature on the LASAA Outdoor Advertising Practitioners Directory & Marketplace allows media buyers and members of the public to share their experiences with outdoor advertising practitioners listed on the platform.
These guidelines ensure that reviews remain fair, respectful, and helpful to the industry.
The platform operates under the authority of the Lagos State Signage and Advertisement Agency (LASAA).
By submitting a review, users agree to comply with the following terms.
The review system is designed to:
Promote transparency within the outdoor advertising industry
Help media buyers make informed decisions
Encourage professionalism among practitioners
Provide feedback based on genuine business experiences
Reviews should reflect honest and constructive feedback.
Reviews may be submitted by:
Media buyers
Advertising agencies
Businesses or individuals who have engaged a practitioner
Users who have had a direct interaction or transaction with a listed practitioner
Users should only submit reviews based on genuine experiences.
Reviews must:
Be truthful and based on real experiences
Be respectful and professional in tone
Provide relevant feedback about services rendered
Avoid exaggeration or misleading statements
Constructive feedback that helps improve service quality is encouraged.
The following content is strictly prohibited in reviews:
False or misleading statements
Defamatory or abusive language
Personal attacks or harassment
Offensive, discriminatory, or inappropriate content
Promotional advertisements or spam
Reviews submitted on behalf of competitors to harm a practitioner’s reputation
Any review that violates these guidelines may be removed.
LASAA reserves the right to review, moderate, or remove any review that:
Violates these terms
Contains inappropriate language
Appears fraudulent or manipulated
Does not relate to the practitioner’s services
Moderation decisions will be made at the discretion of LASAA.
Practitioners may be given the opportunity to respond to reviews posted about their services.
Responses should:
Be professional and respectful
Address concerns constructively
Avoid confrontational or inappropriate language
LASAA may remove responses that violate platform guidelines.
Reviews represent the opinions and experiences of individual users.
While efforts may be made to ensure fairness, LASAA does not guarantee the accuracy or completeness of user-submitted reviews.
Users are encouraged to use reviews as part of their broader decision-making process.
Any attempt to manipulate the review system, including:
Posting fake reviews
Encouraging misleading feedback
Coordinating negative campaigns against practitioners
may result in:
Removal of reviews
Account suspension
Additional action where necessary.
Practitioners who believe a review violates these guidelines may submit a request for review by LASAA.
LASAA will assess the complaint and determine whether the review should remain, be edited, or be removed.
By submitting a review on the platform, users confirm that:
Their feedback is based on genuine experience
The content complies with these guidelines
They accept the moderation policies of the platform.
The LASAA Outdoor Practitioners & Billboard Locations Directory is the official platform for verifying approved practitioners and licensed billboard locations in Lagos, connecting media buyers with trusted outdoor advertising opportunities.